mattel

Fri
19
Feb
Dennis Faas's picture

Mattel Enters Techie Age with 'Geek Barbie'

Although it's unlikely the popular toy company will soon be unveiling an IT supervisor He-Man, Mattel has instead made one big step towards the 21st century by unveiling its latest hip new toy: a Computer Engineer Barbie. In the past, we've known ... Barbie not for her smarts, but mostly her curvy, '50s-inspired looks. And let's face it, Barby hasn't done much more than lounge by the pool with Ken, or perhaps bake a few brownies for her supermodel friends. But now, it seems now that Barbie's maker, Mattel, will be making an intellectual quantum leap for the doll when it unveils its Computer ... (view more)

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